Conduct Virtual Trunk Events
You can continue to engage your customers with GURHAN Trunk Shows. We have set up our Account Executives with the ability to conduct Virtual Trunk Shows.
As the world is changing and we are changing with it. Some of your clients that would attend trunk shows and special events in your store now may feel more comfortable shopping from the comfort of their own space.
Via ZOOM, we can connect with you and as many customers as you would like to invite for a Virtual GURHAN Trunk Show. Our Account Executives have the usual wide array of product, fixtures on which to display the jewelry, cameras and lighting to ensure the presentation is optimized. They will coordinate with you in advance to ensure the presentation meets your exacting standards. During the event, you will take note of the pieces that your customers are interested in and you will close the sale with them privately following the event. We can drop ship directly to your customers, or to you to deliver to them personally. And of course, if your customer wants to see a piece in person before committing, we will send you the product for you to show them.
There are two models for these remote events:
Private Client Events – Designed on a highly customized basis for your special clients, you and our Account Executive meet over ZOOM to present them with curated selections based on your guidelines. We can focus on a single collection, new collections, specific stones or pieces that will work with their existing GURHAN pieces.
Group Events – Conducting an event for your all your GURHAN clients is as easy as sending out the ZOOM invitation. You will determine the selection of product in advance with your Account Executive and you can advise as to how you would like the show to be conducted. We can make a formal presentation or a more interactive session as you prefer. For these Virtual Trunks, we recommend a glass of wine!
Here is how it works:
Contact your Account Executive to discuss the options and schedule a time. Send your customers an invitation as you would for any normal trunk show. And of course, we are happy to provide you with an invitation template. Send the CUSTOMIZED ZOOM invitation link to your clients for the scheduled time Log in and join your customers and your GURHAN Account Executive to have fun and start selling. Take notes of what your customers choose to buy during the call. Close the sale with your customers after the event and tell us what to ship where!